The Foundation for the Advancement of Life and Insurance Around the World (FALIA) and the Philippine Life Insurance Association, Inc. (PLIA) collaborated on a project titled “Essay Writing Contest for Filipino Senior High School Students on the Importance of Life Insurance”.  A media launch of the contest was done on 28 September 2016 at the Insurance Institute for Asia and the Pacific. The awarding ceremony was held on 18 April 2017 at the I’M Hotel, Makati Avenue corner Kalayaan Avenue, Makati City.

[A]   The rules that governed the contest are as follows:


The contest is open to Filipino citizens enrolled as senior high school students in SY2016-2017 in one of the schools selected for the pilot program.


Achieving a Happy Life through Effective Financial Planning and Insurance


  1. How does life insurance strengthen the foundation of my family?
  2. How does life insurance help an individual attain his/her life and financial goals?
  3. How does life insurance contribute to an individual’s economic well-being?


  1. Students who are interested to submit an essay must attend the lecture organized in the school or view the materials and videos provided in the website
  1. All essays must be written in English, typewritten in black ink using Arial, font size 11, double-spaced and must not go beyond three (3) pages of short bond paper.
  1. Each essay must be submitted with an Entry Form that can be found in Any entry without the Entry Form, which includes a certification by their teacher/principal that the entry is an original, unpublished work, will be disqualified.
  1. Only one entry per student every year is allowed. Each entry must be the work of only one student. The student must properly acknowledge and cite all sources.
  1. Essay entries must be original and unpublished. The copyright for all winning entries will be assigned to the contest organizers. Participants agree to allow the contest organizers, FALIA, PLIA and KCI to use their names, photographs and essays for promotional and publicity purposes.
  1. Any essay found to be plagiarized will be automatically disqualified and the student will be prohibited from entering any future competitions.
  1. By entering the competition, participants agree to be bound by these rules and the decisions of the contest organizers.


Content     50%
Organization of thoughts and flow of discussion     20%
Style (originality, creativity, sentence structure, word choice, audience recognition)     20%
Mechanics (grammar, spelling, punctuation)     10%
Total     100%


Three (3) Grand Prize winners and their school academic coordinator or principal will receive an all-expenses paid trip to Japan plus a P10,000 cash prize for each student.
Three (3) Second Place Winners will each be awarded PhP30,000 each.
Ten (10) Third Place Winners will receive P10,000 each.

[B]   The following schools participated:

Item Area School Type Name of School No. of Entries Coordinator
Metro Manila
1 Manila Public Jose Abad Santos Senior High School 10 Mr. Robert P. Velasquez
PrincipalMr. Manny Hernando
2 Makati Public Makati High School 10 Mrs. Evangeline N. Apolinario
PrincipalMs. Venus Mariano
3 Makati Private Makati Hope Christian School 10 Mr. Wellie E. Eglorianin
Principal, Senior High School DeptMs. Christelle Cui
4 Makati Science Makati Science High School 10 Mr. Samuel C. Bulan
PrincipalMr. Mark Anthony Vidali
5 Mandaluyong Science Mandaluyong Science High School 2 Dr. Teresita E. Evangelista
PrincipalMrs. Lavelyn Resurreccion
6 Manila Public Manuel A. Roxas High School 1 Mr. Fernando B. Oriñez
7 Makati Public Nemesio I. Yabut Senior High School 6 Ms. Eden Samadan
PrincipalMs. Teresa Baltazar
8 Makati Public Pitogo High School 3 Dr. Dominico C. Idanan
OIC Principal and Schools Division SuperintendentMs. Jasmin A. Acera
9 Manila Public Raja Soliman Science and Technology HS 10 Dr.  Imelda M. Mendez
10 Manila Private St. Scholastica’s College Manila 5 Dr. Rebecca Cacho
Principal, Senior High School
11 Laguna Public Alaminos Integrated National High School 2 Mr. Santiago F. Fajilago, Jr.
PrincipalMr. Jomel Suaze
12 Cavite Public Congressional National High School 10 Ms. Josefina A. Briñas
PrincipalMs. Eloida Rosel-Espeña
13 Cavite Public Dasmarinas National High School 8 Mr. David E. Atas
PrincipalMr. Reynaldo F. Dinampo
14 Cavite Public Francisco Barzaga National High School 10 Mr. Ryan C. Villanueva
PrincipalMa. Erika A. Ilagan
15 Laguna Public Liliw Senior High School 5 Ms. Nenita B. Arca
Principal IIMs. Violet Villanueva
16 Laguna Public Lumban Senior High School 10 Dr. Melba Real
OIC Principal and Public Schools District SupervisorMrs. Wanvienna Garcia
17 Cavite Public Paliparan Senior High School 10 Mr. Francis Kenneth Hernandez
PrincipalMr. Carlo Salcedo
18 Laguna Public Siniloan Integrated National High School 8 Mr. Arturo R. Moreno
PrincipalMs. Salvacion Realeza / Ms. Icy Princess Trencio

Media Launch

Awarding Ceremony

Japan Trip of Winners

The top three winners and their teacher-coaches, along with PLIA GM George Mina, travelled to Tokyo, Japan on May 22-26, 2017 under the sponsorship of FALIA.

The Japan trip winners were:

School Student Teacher/Coach
Makati Hope Christian School Jacques Clarisse Orros Christelle Cui
Makati Science High School Sydney Claudelle Aguba
Patricia Anne Remonte
Marjorie Gomban

Activities and places visited:

The delegation also made a courtesy call to the Philippine Embassy in Tokyo and had a short sit-down with Ambassador Jose C. Laurel V.

A visit to a Japanese school, the Shinagawa Girl’s High School, enabled the student-winners to observe the Japanese school system and dialogue over lunch with a select group of English-capable Japanese students.